Best Month to Buy Eyeglasses in 2026: Save Big on Frames & Lenses
If you're looking to save money on eyeglasses, timing matters. I've researched the best months to buy eyeglasses in 2026, and the savings can be substantial—often 30% to 50% off, sometimes even more. Whether you need prescription glasses, blue light blockers, or stylish frames, I'll help you find the right time at Optics Town, wholesale eyeglasses onlin.

When Is the Best Month to Buy Eyeglasses in 2026?
Black Friday and Cyber Monday in late November are some of the best times to buy glasses, as these two days are some of the most popular times for eyewear retailers to offer sales. In 2026, Black Friday falls on November 27, and Cyber Monday on November 30. January is another excellent time, as the retail world is overstocked from the holidays, causing markdowns in everything—including frames and lenses.
Late summer into early fall is a great time to study ads and look online for back-to-school glasses offers, with many brick-and-mortar and online retailers offering glasses sales with a focus on kids' styles or deals for the whole family. August and September 2026 will be prime months for family eyewear shopping.
Black Friday & Cyber Monday: Score the Biggest Deals in 2026
I recommend marking November 27-30, 2026, on your calendar. While your mind might be more on holiday gifts than vision correction at this time of year, Black Friday and Cyber Monday are great days to save—shop on Black Friday at brick-and-mortar stores and look for deals for both days online. Many retailers extend their sales throughout "Cyber Week," giving you multiple days to shop.
What kind of deals can you expect?
| Sale Period | Typical Discount Range | What to Look For |
|---|---|---|
| Black Friday/Cyber Monday | 30%-90% off | Frames, complete pairs, designer brands |
| January Clearance | 20%-50% off | Overstock, previous season styles |
| Back-to-School (Aug-Sept) | 20%-40% off | Family deals, kids' frames |
| Major Holidays | 20%-40% off | Memorial Day, Labor Day, Fourth of July |
January: Post-Holiday Clearance Sales for Eyeglasses
In January, the retail world is overstocked from the holidays and there may be more chances that the glasses you've had in mind might be more affordable, as most vendors will have restocked or overstocked for the holidays. I suggest checking your favorite eyewear retailers in early January 2026 for post-holiday clearance.
Year-Round Savings Tips for Buying Eyeglasses
Sign up for retailer email lists or text alerts—many retailers will send you a discount code immediately when you sign up, then email or text to let you know about special offers and seasonal sales throughout the year. I also recommend:
- Comparing prices across multiple retailers
- Checking if your vision insurance benefits are about to expire
- Looking for BOGO (buy one, get one) deals
- Shopping online for wider selection and competitive pricing
FAQs: Best Month to Buy Eyeglasses in 2026
What is the absolute best month to buy eyeglasses and save the most money?
November is the best month, specifically around Black Friday and Cyber Monday (November 27-30, 2026). Retailers offer their deepest discounts of the year during this period, with savings ranging from 30% to 90% off on frames, lenses, and complete pairs.
Are January eyeglasses sales worth waiting for after the holidays?
Yes. January offers excellent post-holiday clearance sales as retailers clear out overstock. While discounts may not match Black Friday levels, you can still save 20%-50% on quality frames and prescription glasses.
When should I buy eyeglasses for my kids to get the best deals?
Late August through early September 2026 is ideal for kids' eyeglasses. Back-to-school sales offer family-friendly deals and discounts specifically on children's frames, often with 20%-40% off.
Do eyeglasses go on sale during other holidays throughout 2026?
Yes. Major U.S. holidays like Memorial Day (May 25), Fourth of July, and Labor Day (September 7) typically feature eyewear sales with 20%-40% off. These provide good opportunities if you miss the bigger November sales.
Should I wait for a sale or use my vision insurance benefits now?
Combine both strategies when possible. Many vision insurance plans have annual limits that reset on January 1st. I recommend using your benefits before they expire, but timing your purchase during a major sale can minimize out-of-pocket costs beyond your insurance coverage.
Ready to save on your next pair of eyeglasses? Don't wait—contact me today to place your order or request a personalized quote. I'll help you find the perfect frames at the best price, whether you're shopping during peak sale season or need glasses right away.
